Mobile devices, mobile phones and PDA’s are one of the last great frontiers of viral advertisement opportunities. However, we have become experts at filtering everything, our air and water, our e-mail and pop-ups, and our mobile devices as well. We are good at filtering.
The very idea of unwanted advertising streaming through our Blackberries is abhorrent. Mobile devices are the ultimate opt-in medium and, therefore, a great way for marketers to connect with users…if that’s what the users want. “WANT” is the key word here. How should marketers approach the medium?
There are three main ways to achieve this. They are:
1. Offer exclusive content.
Anyone can offer ring tones. It’s the unique content, such as exclusive mobile images of new brand concepts, that drives interest and calls them out in other media like e-mail campaigns, newsletters, websites, etc. So a wireless campaign is most effective when it offers exclusive content for wireless devices.
2. Make it useful and timely.
Think about what would be handy and helpful to have on a mobile device. Last year, for example, Food Network enabled Sprint customers to download shopping lists for their Thanksgiving dinners. There was a lot of “Sprint-envy” going around among non-sprint customers.
3. Clearly define objectives.
Usually, one of two business objectives drives successful mobile experiences: incremental revenue of brand intimacy. On the intimacy factor, a text message usually takes priority over almost any other form of communication. Why? Because we haven’t yet been saturated with mobile spam, and this is what causes us to prioritize wireless messaging over voice.
Mobile marketing has been out there for a while but we marketers have new territory to explore. Video offers fantastic opportunities for engagement. Consumers already bypass their filters for highly useful or entertaining content and will do so for rich exclusive, compelling content.
Friday, May 30, 2008
Viral Marketing Goes Mobile
Popular Social Networking Websites
Do you love using the internet to meet and talk to new people? If so, there is a good chance that you have heard of social networking websites before. If you have not, you will want to familiarize yourself with them because they are rapidly becoming the most popular way to communicate with others online.
If you weren’t already aware, social networking websites are website that essentially act as an internet communities. While all social networking websites have their own rules and restrictions, many websites operate in a similar way, with similar goals. Their goals are to allow internet users to connect with other internet users online, often from all around the world. What is nice about social networking websites is that they come in a wide variety of different forms. There are many websites that are considered “general,” websites. These websites do not really have any particular focus, but there are social networking websites that do have a particular focus. Those focuses often include dating, religion, and school.
If online social networking seems interesting to you, you will have to find a community to join. You can easily do this a number of different ways. By speaking to those that you know, on and offline, you could be alerted to popular social networking websites. You can also find these websites on your own by performing a standard internet search. Whether you perform your own search or rely on recommendations from others, it is likely that you will find a fairly large number of social networking websites. Just a few of those websites that you may find include Classmates, Orkut, Yahoo! 360, and MySpace.
Orkut is Google’s version of a social networking website. This website was created and officially launched in 2004. Orkut has a large number of member, from all around the world. What is nice about Orkut is that the system is easy to use, that is once you get in. A large number of social networking websites, including Orkut did limit the number of access to the site in order to protect their social networking communities. If you are interested in joining Orkut you must know someone who is already a member and they must invite you to join the community. If you do not personally know any Orkut member, there is a good chance that you could connect with and obtain an invitation from someone you meet online. But this restriction has been lifted and now everyone can join Orkut.
Classmates is an online social networking website that is rapidly increasing in popularity. This website focuses on connecting long lost friends or old classmates. Classmates is free to use, but you must become a paying member to enjoy many of their member benefits. These benefits include, but are not limited to, searching for old classmates, reading their profiles, requesting more information from your classmates, or even contacting them.
MySpace is another popular social networking website that can be found online. In fact, MySpace is known as being the most popular online social networking website. They currently have over one hundred million members! MySpace, like many other social networking websites allows you to create your own profile, in fact, your own personal page. Once your page has been created, you can easily invite other members to become a member of your network and vice versa. In addition to having a traditional profile page, with your personal information, you can also display a large number of pictures, video clips, and music clips. Although there are a number of features that makes MySpace so popular, the most popular reason for its popularity is that fact that it is completely free to use.
As previously mentioned, MySpace, Classmates, and Orkut are just a few of the many social networking websites that you can find online. Additional sites include FriendFinder, Yahoo! 360, and more. To learn more about each of these sites or to join their community, you shall visit their online websites and request additional information. You should be able to find these websites by performing a standard internet search.
Thursday, May 29, 2008
5 Easy Ways To Get Your Creative Juices Going
Writing an article doesn’t just mean putting down thoughts into words then typing and writing it. You have to capture the interest of your readers and get them to keep on reading. To send your message across you have to get the attention of the reader and have a firm grasp of their interest and pique their curiosity.
The main ingredient in baking up an article is a large dose of creativity. While creativity may come natural to many people, some just get into a block or something to the effect that can drive someone crazy. Many writers have literally torn their hair out when they get writers block and just can’t seem to get their creative juices flowing.
Putting words into images in the readers mind is an art. A clear and crisp depiction requires a certain flair that only creativity can provide. Similes and metaphors help a lot, but the way an article gets entwined word for word, sentence by sentence then paragraph by paragraph into a whole article develops the essence of the article.
So just what do you have to do when nothing comes to mind? There is no surefire ways to get the perfect ideas but there are easy ways to get your creative juices flowing. No one can guarantee you of having the perfect mindset but many methods may aid you in achieving that state of mind. Here are five easy ways for that.
1. Always keep a diary or a journal with you.
Ideas can be triggered by anything you may hear, see, or smell. Your senses are your radar in finding great ideas. Write all of them into a journal and keep it with you for future reference. You may also write down anything that you have read or heard, someone’s ideas could be used to develop your own ideas and this is not stealing. Remember that ideas and creativity can come from anywhere; it’s the development of the idea that makes it unique.
2. Relax and take time to sort things out.
A jumbled mind cannot create any space for new ideas. Everyone must have a clear mind if one wishes to have their creativity in full speed. Get rid of all obstacles that can be a hindrance to your creativity. If you are bothered by something, you cannot force your mind to stay focused.
Try to relax every time that you can and think about your experiences and interactions with others. Your experiences are what shape your mindset and your opinions which could be reflected on your writings. Try to discover yourself, find out what triggers your emotions. Discover what inspires you and what ticks you off. You can use these emotions to help you in expressing yourself and your ideas, with this you can grow creatively.
3. Create a working place that can inspire your creativeness.
Your working place can be quite a hindrance if it doesn’t make you feel happy or relaxed. Creativity comes from being in a good state of mind and a messed up workplace that causes distraction won’t be conducive in firing up your creative flow.
Surround your working place with objects that makes you happy and relaxed. You may put up pictures, or scents, objects that inspire, or anything that can get your creativeness cranking. A clean and well organized workplace also rids of distractions and unwanted hindrances. With a good working place, you can work in peace and never notice the time pass by.
4. Set the mood.
Setting the mood requires you to just go with the moment or to induce yourself to feeling what makes your mind works best. Finding out what makes you tick could help you find ways to get your creative juices flowing. Set the pace and tempo for your mood and everything else will follow.
There are many ways to set the mood. Some writers have been known to use alcohol, a little sip of wine to stir up the imagination. Some would like some good music while others let the lighting of the environment create the mood.
5. Go on a getaway and just do something unlike crazy.
Letting yourself go and have fun produces adrenaline that can make your imagination go wild. Take an adventure or a solemn hike. Whatever it is that is unusual from your daily routine can take the rut out of your schedule. In no time at all, your creativeness will make use of that experience and get your imagination to go on overdrive.
How To Monetize Your Traffic So You Get The Most Out Of It
Establishing your own E-commerce site is not like what it used to be. There are thousands of competition that are all too willing to get a bigger share of the pie. Every scheme and method you can find to augment your sales would be very beneficial.
We have got to admit to ourselves. Most of us are into it for the money. We are not going to waste our time and effort just for the fun of it. Many sites would not wait until hell freezes over just to see their profits. While there are some who takes things lightly there are always those who would rather see profit any given day.
It is common knowledge that without traffic we have no business. Like any business, without any customers you don’t get sales. Traffic represents all the people that gets a chance to see what you have to offer. The more people who see your products the more people there would be to buy them.
Nobody puts up an E-commerce site that doesn’t expect profit. We have a startup capital that needs to be recouped. With a consistent traffic, we at least have a fighting chance to achieve that probability. Monetizing your traffic would optimize your chances of making the best out of it.
Making Money out of your Traffic
The best and most proven method of making a profit out of your traffic is using advertising. The internet generates hundreds of thousands upon hundred of thousands of traffic everyday. Most of them are searching for something. While some are just looking for information there is also a good percentage that is looking for something that they need.
The internet has proven to be a very reliable source in finding what was deemed to be a very unsearchable product. The internet has made the world a smaller place; you can advertise a product from the depths of Istanbul and still find a buyer from the center of Philadelphia.
Generating traffic is not an easy task. You have to contend with a great number of sites to generate a good number of traffic flow. But if done successfully this could open up a Pandora’s Box of possibilities. One of the benefits is monetizing your traffic flow.
So, to get to the core of it the more traffic you generate the more likely you are considered as desirable, in a sense that a good traffic flowing site is easily convertible to profit. Basically traffic equals profit. Advertising is the name of the game; with the good advertising scheme you can use your traffic flow to your advantage.
When you have good traffic you have a good number of potential customers, customers that are willing to pour money into your offers. Other than that these are also traffic that can be redirected to sponsored links that are willing to pay you for a sizeable portion of the traffic that you have generated.
This scheme is called “pay-per-click”. With every click a visitor of your site makes on an advertised link you will get paid. The more traffic you generate and the more clicks that are resulted would spell to more profits.
Affiliate Programs
Another method of monetizing your traffic are affiliate programs. You can link up with other tried and tested sites and online companies and monetize your traffic by having a percentage of sales generated by traffic coming from your site.
The basic idea is, traffic generated from your site will go to another site that can offer a product that you do not carry. Many programs can keep track and make records of transactions that were made possible because of site linkage.
When purchases are made by customers led by your site to their site you get a percentage of that sale. Affiliate programs would give you the benefit of monetizing your traffic without the actual need of carrying or promoting a certain product.
There are so many ways and methods to monetize your traffic. All it takes is a bit of hard work and the desire to successfully launch a profit-earning site. The internet is a veritable source of information, many tips and guides are offered everywhere in how to monetize your traffic and make your site a good profit earner.
Friday, May 23, 2008
Mistakes To Avoid When Using Web Templates
Website templates are very affordable and they save you a lot of effort and time when you want to create a new layout for your website. However, a lot of people make mistakes in the process of choosing and using a web template and end up with something that was unlike the image they had in mind. Here are some guidelines to help you avoid those mistakes.
The first obvious mistake you should be aware of is using a template that is very popular. If many people use the same template, your website will not appear unique at all and your credibility as a solid, different website will be tarnished. In other words, you will appear generic just like your next-door neighbours.
To whole point of using a web template is to save time and effort. You just change the title and appropriate details and you're done. The biggest mistake one makes is to customize the template beyond recognisation. While that may be good in the sense that you're creating a unique graphic, you're defying the very purpose of using a web template -- saving time and effort.
However, on the opposite side, if a template you purchase is suitable but some changes must be made to suit your site's theme, then you will have to take some time to make the changes. For example, you can find a very nice template that suits your hobby site except the original designer has put an image of stamps in the header. You can find images of garden plants and spades to replace the stamps for your gardening hobby site. However, do only make the necessary changes and don't redesign the whole template.
In some circumstances, some people simply make the wrong choice of templates. This is a very subjective issue but you have to be careful in selecting templates to suit your audience. Do not choose templates just because they are pretty, choose them because they serve your purpose.
Here's Why Using Camtasia Can Increase Your Affiliate Checks
Since there are already lots of people getting into affiliate marketing, it is no wonder that the competition is getting stiff. The challenge is to try and outdo other affiliates and think of ways to be able to attain this.
There are also many tips and techniques being taught to these affiliate in order to best plan their strategy for their program to work effectively so that more earnings will be achieved.
What better way to wow your prospects and customers than to record and publish top notch, full motion and streaming screen-captured videos. Nothing like feeling your hard work getting paid by having your customers jumping up excitedly in great anticipation to buy your product right there and then.
This is Camtasia in action. It is a proven fact; giving your customers something they can actually see can explode your online sales instantly.
You do not need to have trainings and education to be able to know how this system can work for your affiliate program. Anyone can create stunning videos, from multimedia tutorials and step-by-step presentations available online. The process is like having your customers seated next to you and looking at your desktop, as you show them the things they need to see and hear. All this done step by step.
For those who does not know it yet, how does Camtasia works?
1. It can record your desktop activity in a single click. No need to have to save and compile all your files because it is recorded right there and then.
2. Can easily convert your videos into web pages. Once converted you can have your customers visiting that certain page. Videos are easier to understand and take in unlike reading texts which oftentimes is a trying thing to do.
3. Upload your pages. Publish them through blogs, RSS feed and podcasts. You may want your Camtasis videos to get around and reach out to other people that may be potential customers in the future. Nothing like being visible in many sites and pages to advertise yourself and get your message through.
There are other things you can do with your affiliate program using Camtasia. You can…
Create stunning multimedia presentations that are proven to increase sales because all the senses are engaged. This also has the tendency to reduce skepticism among hard-to-please customers.
Reduce refunds and other customer issues by demonstrating visually how to use your product and how to do it properly. Complaints will also be minimized because all the facts and the presentation are there for the customers to just see and hear about.
Promote affiliate products and services using visual presentations. This is an effective way of redirecting your viewers straight to your affiliate website after they are finished with the video. Make the most of the presentation by putting your site location in the end and make them go there directly if they want more information.
Multiple your online auction bids exponentially when you give your readers a feel of what you have to offer. Based from reports, auctions that includes pictures increases bidding percentage by 400%. Imagine how much higher it will be if it were videos.
Publish valuable info products that you can sell for a much higher price. It will be all worth the price because of the full colored graphics menu and templates that you will be using.
Minimize miscommunication with your customers. Instantly showing them what you want they wanted in the first place is making them understand clearly the essence of your affiliate program. The good thing about multimedia is, nothing much can go wrong. It is there already.
These are just some of the things you can do with Camtasia that can be very helpful in your chosen affiliate program.
Note that the main purpose of using Camtasia is to boost the income that is generated from your affiliate program. Although it can be used for entertainment and enjoyment purposes, which is not really a valid reason why you choose to get all through that trouble.
Try to focus on the goal that you have set upon yourself to and achieve that with the use of the things that may be quite a lot of help in increasing your earnings.
Tuesday, May 20, 2008
Uploading Files to MySpace
MySpace websites can be created without only the use of solid background colors and text. However, this type of website is not likely to be very interesting. MySpace is an online community which is designed to be a place where members can make new friends, reconnect with long lost friends, network, share ideas or opinions or even meet potential romantic partners.
This social aspect of the community makes it almost necessary for members to design websites which accurately represent their personalities. One of the easiest ways members can show off their personality is through the inclusion of photos on their MySpace website. These photos may be pictures of the members or other photos which provide insight into the member’s personality.
Tips for Uploading Photos to MySpace
One of the most important things to remember when uploading files to MySpace is that these files may be seen by many people. This is especially important for those who are uploading pictures of themselves to place on their MySpace website. Members are not required to place a photo of themselves on their profile but many users do include a photo so those who visit their website have a visual image of the member. Users may place an embarrassing photo of themselves thinking only their friends will see this photo but in reality many other members and nonmembers may view this photo as well. These other members may include potential bosses, neighbors or others who might be shocked by these photos.
Parents of children who use MySpace should also exercise caution when allowing their children to post their photos on their MySpace profile. There are many harmful predators on the Internet and many of these predators are seeking young children to prey upon. Parents should carefully consider whether or not they want to allow their child to add a picture to their profile. Alternately, parents might recommend their children use a picture that represents a hobby of theirs or a favorite cartoon character instead of their own photo. When posting a picture of an object or character care should be taken to ensure posting the photo is not a violation of copyrights associated with the photo.
Uploading Photos and Videos to MySpace
Uploading photos to your MySpace account is fairly simple. First you must log into your account and then click on the links that says, “Add/edit photos.” You then receive a warning stating that photos which include nudity, violent or offensive materials or copyrighted images are not permitted. You are also given the option of making photos visible to only you or to everyone. You can then browse through your hard drive to find the desired photo. Photos uploaded to MySpace must be .gif or .jpg format and must be smaller than 600k. Once you find an appropriate photo, click upload and the photo will be added to your account. Once a photo is added you can create a caption for this photo.
MySpace members can search through existing video clips on MySpace to find video clips to add to their website. They can also upload their own videos for use on their website and for others to share. When uploading videos to MySpace, members should be sure to read the terms and conditions to ensure the video they are posting is permissible. Uploading pornography or other objectionable materials may result in the member having his MySpace account deleted.
Friday, May 16, 2008
Now You Can Own Ewen's Tele-Coaching Program at only $19.95!
Ewen Chia, an Internet Marketing guru with more than 10 years of experience selling millions of dollars worth of info products classified as best-sellers is now willing to guide newbies the sure-proofed way to make money online.
If you are tired of trying to make money online and never seeing any results, here's the good news for you. Are you tired of spending hours at a time coming up with ideas that you think will make you a fortune, but in the end, all you ever see is lost revenue, which leaves you frustrated, and in worst shape than you were before you tried to make things happen for yourself and your loved ones?
But now, all that is the past. Ewen is willing to share with you his secret so that you too can finally realize your dreams of financial prosperity. It's a known fact that developing and selling your own products in one of the keys to making real profits online. However, the problem for most internet marketers, maybe even you, is how to actually having a product that sells like hot cakes.
Ewen is revealing his secret in creating instant hot selling info products in his Tele-Coahcing Program. In this tele-coaching program, you will have access to techniques that have been researched, tested and proven to work, secrets that internet marketing gurus have used for years to make millions online, and much much more! This coaching program is jammed packed with million-dollar info product ideas that are just waiting to be launched. It is the Silver Bullet to taking your business to the next level of success!
And the good news is, Ewen is generous and kind enough to offer his secret for just a one-time measly investment of only $19.97. This is a limited-time offer that ends May 31, 2008. For only $19.97, you will get a 2-module program that is crammed full with all the essential information that you must know to skyrocket your online business and make them continue to grow...
But wait, that's not all... with only $19.97, you will also receive 4 fast-action bonuses that worth $397.00 absolutely FREE, only if you take action NOW as the offer ends May 31, 2008.
Today is the day for you to make a change, so you too can finally enjoy the fruits of your labor. You have nothing to lose and everything to gain with Ewen's 90-Day, No-Questions-Asked 100% Money Back Guarantee! Ewen is so sure that you will be 100% satisfied with the results that he is willing to back it up, making it totally risk-free for you to try.
Why continue guessing when you can know for certain that with Ewen's Tele-Coaching Program, your success is guaranteed?
The choice is Yours!
Remember, the offer ends May 31, 2008. After which, the price will go up to $39.97, or even $197.00 anytime.
Good Luck in Your Online Venturing!
Thursday, May 15, 2008
Google Adsense Click Report Does Not Correspond to MyBlogLog Statistic Report
Why sweat the small stuff as the my earning from Google Adsense is not significant yet, this is what I tell myself every time I compare the Google Adsense Click Report / Advanced Report with the statistics provided by MyBlogLog.
I am not sure whether there are people out there experiencing the same thing. The difference is quite a lot sometimes. There is even a case whereby MyBlogLog shows 9 clicks in a day, but Google Adsense Click Report shows only 5 clicks. Sometimes, clicks shown in MyBlogLog are not shown in Google Adsense Report at all! I admit that this is very disheartening. I have once given up my faith in Google Adsense.
If you guys are experiencing the same thing, mind sharing with me what makes this huge difference and what shall I do to clear up the air?
Making an Online Video? Why You Should Be Concerned for Others
In the United States and throughout much of the world, a large number of internet users visit online video websites. Online video websites, such as Google Video and YouTube, allow you to watch videos that other internet users have posted, but you can also make and share your own videos. Sounds like fun doesn’t it? Before you start making plans, you shall keep your video content in mind, especially the impact it may have on others.
Whether you already have a video idea in your head or not, it is good that you familiarize yourself with the rules of each online video website, especially before you start making your video. You should easily be able to find links to a number of different video websites, including YouTube and Google Video, by performing a standard internet search. Somewhere on the webpage of the online video website you are visiting, you should be able to find rules and a terms of use agreement posted. Many times, the video content that is prohibited will be listed in the terms of use. Some online video websites will have content restrictions, but not all do. Those restrictions may include the use of pornographic material or the use of threats.
Unfortunately, most individuals feel that as long as they are following the terms of use, they are free to make a video on what ever topic, subject, or issue that they want to discuss. Of course you can do this, but in some cases you are advised against doing so. There are a large number ways that you could intentionally or even unintentionally insult one of your video viewers. These insults may be the result of a political rant, a religious rant, or a rant on a particular race. In addition to straight-out rants, you may also want to be cautious of telling jokes or mocking popular issues.
Are you wondering why you should be concerned with what someone else has to think? If so, you are definitely not alone. Online, there are literally hundreds of online videos that can often be considered offensive, many in more ways than one. Those video posters do not seem to care who they may be offending or insulting. Since these videos, along with many others, can be found online, there are many who have just gotten used to seeing them. Although you may think that it is funny to tell jokes concerning people of another race, there are many internet viewers who would take the information to heart. Some would not only be hurt by your video and your words, but some would be furious. Most likely furious enough to give your video a bad review or leave negative comments for everyone to see.
As previously mentioned, no one can tell you what type of video you can make and upload to an online video website. If you wish to make and share a video that may be considered offensive to a particular group of people, you are urged to air on the side of caution. In the event that you still wish to post your video on an online video website, you may want to consider posting a viewer warning. If unique warnings labels or symbols are not allowed, you will want to post a warning in your video title. This may help to ensure that your video does not get viewed by those who may take offense to it. Not only will you be protecting yourself, but you may also be protecting an internet user from seeing content that they wished they never watched.
Wednesday, May 14, 2008
Useful Links: Finding Hot Selling Products with Hungry Buyers
Market Research Tools / Keyword Research Tools for Hot Selling Products
1. Google External Keyword Tool
2. Miva Keyword Generator
3. Overture Bidding Amount
4. Google Top Searched Trends
5. Word Tracker
6. Keyword Discovery
7. Meta Spy
8. Ask Jeeves IQ
eBay University – What Is It All About?
eBay University is the learning program that eBay established to help people become successful eBay merchants. For convenience, eBay classes are held in many locations throughout the United States, and classes may also be completed from home, using your computer.
You should note that all of the information you will learn through eBay University can be found on the website – for free. However, understanding that free information isn’t always easy. eBay University will teach you how to open a seller’s account, how to conduct research and create listings, how to improve listings for greater success, how to integrate Paypal with eBay, how to monitor your auctions, and how to complete transactions.
Once you’ve finished the Selling Basics course, you are ready for the ‘Beyond the Basics’ course. This advanced course will teach you how to start and grow an eBay business, how to choose and create listing formats that sell, how to use all of the eBay resources, how to market your business, how to pack and ship your items, and much more. Both courses are reasonably priced, and well worth the short amount of time that it takes to complete each course.
Weirdest Items Sold On eBay
Indeed, E-bay is today's most sought-after shopping portal in the Internet. It has created in itself a worldwide phenomenon that people get inflicted with. The joy and the thrill of bidding online create a certain diagrammatic representation of life's drama.
Consequently, due to its underlying nature, the success of E-bay can be well attributed to its wide range of market reach. Hence, a lot of people are going in or out of the arena with a number of diverse products at hand.
Because of its diversity, people all over the world resort to e-bay to sell just about anything, from the basic necessities to computer techies, and even weird stuffs.
The most common case of weird auctions on E-bay was about virginity being on sale. There were about a dozen of auctions that put one's virginity on the limelight. There was even one auction that sold for $10,000,000 with 17 bidders at the most. Though, there was no clear implication if the report was true enough.
Next, there were cases of auctioned letters from a serial killer being sold at 1500 pounds each.
Then, there was one auction about a man who is selling his "fully functioning" kidneys. The reported bid amount was $5.7 million. There was no way to verify the truth, but reports said that the sale did not push through.
There is much other weird stuff like one night stand with someone's wife, ghost in a jar, ghost cane, and air guitar, which were all sold, just for the heck of getting a sale on E-bay.
But among all, the report about a 10-year old Virgin Mary grilled cheese sandwich that sold for $28,000 was the most sensationalized and the weirdest stuff ever sold on E-bay. The seller was an old woman from Miami, Florida.
According to MSNBC, (this means it's for real) E-bay had deliberately post back the auction last November 2004 after it inadvertently pulled the auction out from the list, thinking it was just a hoax.
The GoldenPalace.com, an online casino, had won the auction. Executives of the company said that $28,000 was nothing compared to the privilege of getting to own this 10-year old half-bitten sandwich bearing the face of Virgin Mary.
Consequently, the fact that the Virgin Mary grilled cheese sandwich was already 10 years old and still it did not bear any traces of mold. That made those who read and have seen the auction go "Huh?"
Tuesday, May 13, 2008
What's LinkShare, And Do I Need To Use It?
Online affiliate marketing is one of the most effective, cheapest and fastest ways to promote merchandise. With millions of people getting access to the Internet everyday, there’s a great chance for a merchant to introduce his products and services to a wider market, thereby, maximizing his revenue.
Likewise, affiliate marketing is an excellent way to generate full-time income for a home-based affiliate marketer. For someone who is jaded of going through a grueling eight-hour work routine, affiliate marketing offers a great opportunity to earn big without wearing himself out—physically, mentally and emotionally.
In affiliate marketing, both parties are benefited since as the merchant earns from each item sold, the marketer likewise earns a commission.
If you are interested in affiliate marketing but are finding it hard to look for affiliate programs, affiliates or merchants, you can start by checking sites of various affiliate networks. Many affiliate programs in the Internet are being offered through an affiliate program network, which acts as a link between the merchants and individual affiliates.
Among the most popular is LinkShare, it is through it that merchants and affiliates meet. LinkShare maintains and manages affiliate marketing programs for a great number of merchants with various kinds of businesses, products and services. It also has over 6,000 affiliate site members in its network. It gains profit from the set-up fees, monthly account maintenance fees and commissions.
Joining networks like LinkShare can be of great help in establishing your online marketing business. Whether you are a merchant or an affiliate marketer, you need to research well on your partners in order to choose the best for you.
LinkShare provides the facility of acquiring access to a large network of advertisers (merchants) who offer their affiliate programs to publishers (affiliates) who are willing to promote their products. In the same manner, it gives the merchants access to a large network of affiliates who are searching for affiliate marketing opportunities.
LinkShare is especially beneficial for an affiliate in choosing his partners since he can find his options all in one location. It would be easier for him to compare products, commission rates and other benefits given by the merchant. The merchant usually just waits for interested affiliates to sign up in his affiliate marketing program but being in the network increases his chance to promote his products to a larger market, thus, maximizing his potential to gain huge profit.
To help you decide whether to use large affiliate networks such as LinkShare or not, let look deeper into its positive and negative sides. The primary advantage of LinkShare to you as an affiliate is convenience.
As earlier mentioned, you find different pieces of information about your choices simultaneously all in a single location, so you save time and effort looking for affiliate programs or merchants.
It’s also easier to track your business partner’s performance through monthly reports and statements, as well as its sales and commission rates, so you know whether the affiliate program is still worth continuing. If you have signed up for several affiliate programs, you can check all your statistics for each merchandiser you are affiliated with by logging in just once.
LinkShare helps you manage and maintain all records of your visitors’ click-throughs and sales transaction. It takes care of your commissions and gives it to you monthly in lump sum. Especially when you have more than one merchant partner, it would be easier for you to manage your accounts and track your earnings when you are affiliated through a marketing program network.
Furthermore, every information you get is accurate and secured, so you are protected from all the risk you might encounter. Above all, you can enjoy LinkShare’s benefits for free. You just have to go to their site and register your website. Instantly, you get access to a great variety of affiliate programs available for you.
So, what’s on the negative side? Although, it is indeed helpful to join affiliate marketing networks such as LinkShare, there are some disadvantages, too.
For one, merchants offer lower commissions to affiliates who partner with them through the third party program network. This because they still have to pay for the use of service and the technology provided by LinkShare.
Direct partnership with the merchant cuts costs of advertising through the network and so the affiliate has bigger potential to earn more. Moreover, it is possible that your payment may be delayed for a month or more since program networks would pay you only after the advertiser or the merchant has paid them.
Do you need to use LinkShare or other networks? It depends, actually. You can opt for direct partnership with the merchant, but this choice is not applicable all the time. There are a lot of merchandisers who offer their affiliate program only through affiliate program networks and thus, you have no choice other than joining the network to get into the affiliate marketing program.
So you are faced with “take it or leave it” situation. But LinkShare and other program networks are not that disadvantageous. After all, whether you join it or not, earning big would depend more on your promotional strategies and persistence.
Affiliate Marketing: Working With Merchants
Contacting the merchant of your interested program is an ideal way to increase your sales, which can save you a lot of time and heartache. Once you contact the merchant, be sure to let them know what you are doing to promote their products, and ask for their advice when it comes to marketing.
The merchant will know the product the best, and they will have a good idea of the strategies that are being used by other affiliates to make sales. By contacting the merchant, you'll also show them that you are dedicated to succeeding with affiliate marketing.
Contacting the merchant also shows your enthusiasm for marketing their products and services. Any merchant who knows affiliate marketing also knows that over 90% of sales are generated by less than 5% of the affiliates. Good merchants recognize your efforts and provide you with information and resources and may even boost your commission rates!
Dealing with merchants
If you email a merchant and they don't respond, try again. If they still aren't responding, you should think again about continuing the partnership, as a lack of communication can indicate other problems as well - such as payment.
Keep in mind that many merchants make big promises, and set a high payout rate knowing that very few affiliates will actually meet it. This isn't a good way to do business, and you should avoid working with these types of merchants.
Communication
When you communicate with merchants, you should ensure that you use a professional tone. If you have suggestions of how a merchant can improve their offers, you should let them know. Many merchants appreciate feedback, and know that any feedback they receive can improve their programs.
Wise merchants always understand that good affiliates are hard to find and will treat them with respect, assist with resources, and be prompt with payments. Wise affiliates are the same way, and understand that merchants want quality promotion and sales performance.
To get the most out of your partnership, you should always be professional and understanding with your merchant. Good merchants are always busy, which may make them seem like they aren't that good. They will answer your questions and emails, although it may take them a little bit of time.
The longer you work with a merchant, the more you'll understand how they do things. If you are just starting out in affiliate marketing, a merchant can help you understand how things work. If you listen to them and show initiative, you'll be well on your way to making it to the top.
Monday, May 12, 2008
Using Social Networking Websites to Promote Your Online Website
Do you own or operate your own website? With the rising popularity of the internet, there is a good chance that you do. A large number of internet users run their own personal websites, but others run their websites as a way to make money. Of course, any website owner wishes to promote their online website, but those who rely on their websites for income are more willing to do so. Whichever type of website you have, did you know that you could help to promote it with online social networking websites?
If you are wondering how and why you should use social networking websites to promote your online website, you are not alone. A fairly large numbers of internet users aren’t even sure what social networking sites are or how they work. Online social networking websites are like online communities. They give internet users an easy and fairly safe way to get together. Many social networking websites are designed to make it easier for you to search for and make contact with other internet users, especially those that you have something in common with.
With a fairly large number of social networking websites, including MySpace, having over a millions users, there is a good chance that you could not only make new friends, but find internet users that would be interested in visiting your online website, especially if that website is your personal website. When joining an online networking community, you should be given your own profile page. On this page you could not only describe yourself, but also your online website. By mentioning what your personal online webpage is all about and providing a link, you should receive a number of new visitors.
As previously mentioned, social networking websites can benefit all website owners, but especially those who are looking to make a profit with their websites. This can be done one of two ways, by selling something or by relying on revenue from advertising. If you have a website that selling products or services, you may find it a little bit easier to use social networking sites to your advantage. This is because, if you wish, you could do product or service spotlights. Each day, week, or month, you could showcase one of the products or services that your website sells. This could either be done right on your profile page or on a blog page, which is provided by most social networking websites.
If you are using your online website to make money with advertising programs, such as affiliate programs or Google Adsense, you may need to approach social networking websites in a different matter. Since you will not necessarily have a particular product or service to focus on, you will need to approach these websites as if they were personal websites. If your website discusses being a dog owner, it may be a good idea to state your love for dogs in your profile. After doing so, it would be acceptable and not necessarily considered spam to add a link to your online website. As with all other types of online websites, social networking websites should help to increase the number of page views your website receives. In most cases, more page views mean more clicks which means money for you.
As you can easily see, there are a number of different ways that you can promote your online website, no matter what type of website you have or what you use it for. By keeping the above mentioned points in mind, you should be able to see an increase in your page views, in no time at all.
The 3 Things To Avoid When Emailing Your List
When you decide to have an opt-in list, it is not just a matter of sending your subscribers your promotional newsletters or catalogs. There are many things to consider in avoiding many complications. While there are so many ways you can make people subscribe to your list, there are also some things you must do to avoid subscribers from wanting to get off from your list.
Aside from that, you also want to avoid any problems with the law and your internet service provider or ISP. There are now many laws and rules that are applied to help protect the privacy of the internet users from spamming and unwanted mails. With the popularity of the electronic mail as a medium for marketing because of the low cost, many company’s have seized the opportunity and have flooded many people’s e-mail accounts with promotional mail.
But, with an opt-in list, you avoid this annoyance because people subscribe to the list; they want to receive the newsletters and promotional materials. They have consented to being on the list by subscribing themselves, just don’t forget to put an unsubscribe feature everytime in your opt-in list so that you avoid any confusion. There may be times when an email account was provided when the real owner didn’t want to subscribe.
It is essential that you keep your list clean and manageable. Arrange it by using the many tools and technologies available for your opt-in list. Do not worry; your investment in this marketing strategy is well worth it with all the coverage you will get which will likely be converted into sales then to profit.
Keep yourself and your business out of trouble and potential run-ins with the law and the internet service providers. Keep your operation legit and clean. Your reputation as a legitimate businessman and a legitimate site depends on your being a straight and true marketing strategist. As a tip, here are three things to avoid when emailing your list.
1) Take notice of your unsuccessful sends.
These are the e-mails that bounce. Bounced emails, also known as undeliverable messages, are those messages that, for whatever reason, were not successfully received by the intended recipient.
There are bounces that happen or occur because the server was busy at that time but can still be delivered in another time. There are also bounces because the inbox of the recipient is full at that time. There are those bounce messages that are simply undeliverable ever. The reason for this is that it may be an invalid email address, a misspelled email address, or an email address that was abandoned and erased already.
Manage your list by putting markings on those that bounce. Erase an email account from your list so that you have an accurate statistics and records as to how many are actually receiving your mail. You may also want to check the spellings of your email addresses in your list. One common mistake is when an N instead of an M is placed in the .com area.
2) Always provide an unsubscribe feature in your site and an unsubscribe link in your mails.
When someone in your list files a request to be unsubscribed, always take that request seriously. If you don’t take them off your list and keep sending them your e-mails, you are now sending them spam mail.
When you are reported as a spammer, you and your business can get into a lot of trouble. You can be reported to the authorities and maybe blacklisted by many internet service providers. You will lose a lot of subscribers this way and many more in potential subscribers.
3) Do not provide pornographic or shocking and disturbing content in your newsletters.
It is hard to decipher the age of the recipient and many complaints may stem from these. Controversial issues also are to be avoided to not be branded by your subscribers. Stick to the nature of your site and business.
Always remember these tips when sending email to your lists so that you can have a healthy relationship with your subscribers as well as be kept within the boundaries of what is allowed in sending mails to an opt-in list.
Thursday, May 8, 2008
The Subservient Chicken
Created for Miami Advertising Agency Crispin Porter and Bogusky by The Barbarian Group, the Subservient Chicken is a viral marketing promotion of Burger King’s line of chicken sandwiches.
The campaign is based on a web site that features a person in a chicken costume. The actor performs a wide range of actions based on a user’s input, showing pre-recorded footage and appearing like an interactive webcam. The takes literally the advertising slogan "Get chicken just the way you like it".
There are more than a hundred commands the chicken will respond to, including:
· Michael Jackson dance moves such as moonwalk
· River dance
· The elephant
· Lay an egg
· Walk like an Egyptian
· Yoga
· Rage
· Spank
· Taco Bell
· Fight
When told to do anything the Subservient Chicken thinks is offensive, like perform sex acts or take off his mask, the chicken walks up to the camera and shakes a scolding chicken finger in disappointment. If he is told to east food from rival fast food places like McDonald’s he approaches the camera and places his finger down his throat but when told to eat Burger King he has a more positive response. The chicken responds to the command “smoke crack” by smoking but when told to “smoke a bong” he waggles his finger scoldingly.
Burger King’s Chicken Fights campaign was introduced quite sometimes back. The two cockfighting chicken characters are modeled off this chicken. There seems to be no end to the variations on the theme from Burger King. There has also been a lot of criticism leveled at the chain about the Subservient Chicken but for now it looks like Burger Kind is crying all the way to the bank.
A successful viral campaign isn’t always in good taste… maybe that’s what makes them so tasty.
The Exciting New Frontier Of Professional Blogging
Professional blogging is a very new idea with a lot of potential for entrepreneurs who have insight, drive, and a basic understanding of today's innovative web technology. The ranks of so-called pro bloggers are still quite small, and there are very few people who make their living entirely off of their blogs. However, every day there are more and more people who have managed to turn their weblogs into cash cows that supplement their income. The number of pro bloggers is growing by leaps and bounds, but it is difficult to say whether this trend will continue.
Many bloggers dream of entering the sphere of professional blogging. There are very few people who happily devote an hour or more each day to their blog without at least occasionally wishing that they could earn some kind of financial reward for all of their work. Several models exist for making money with a blog, the most popular being to sell advertising space through Google's AdSense program or directly through a company that wishes to reach the demographic that your blog appeals to. However, there are very few people indeed who can make a comfortable living just by selling space on their blog sidebars.
A lot of the people who read weblogs are bloggers themselves, in part because of the fact that the people who use blogging technology on a daily basis are most likely to be interested in what other writers are doing with the medium. This fact begins to explain why the people who succeed in the world of professional blogging are mostly people who have devoted themselves almost entirely to learning about, talking about, and writing about blogging. More than any other topic, pro bloggers turn their attention to the phenomenon of blogging itself. A lot of pro bloggers make the topic of blogging the stunningly self-reflexive ongoing focus of their blogs.
Of course, professional blogging is destined to become much more complicated in the future than it is today. In the current moment, pro bloggers who attract the largest audiences and make the most money are mostly concerned with investigating the blogging movement and with offering advice to amateur bloggers. However, as the kinds of people who regularly read blogs changes, and the demographics of bloggers expand and diversify as blogging software becomes more user friendly, it is very likely indeed that the world of pro blogging will begin to reflect these changes. Indeed, it is very difficult to predict exactly what kinds of blogs will be reaping the greatest financial rewards five or ten years down the road. The world of pro blogging is one of constant change and flux, which is part of what makes it so exciting.
Tuesday, May 6, 2008
Buying Private Label E-book Resell Rights versus Writing Your Own
In today’s society, there are many individuals who are looking to make money anyway that they can. In many cases, these individuals are looking for opportunities that allow them to work at their own pace or be their own boss. If you are one of those individuals then it is possible that you may have thought about creating and selling e-books.
The popularity of e-books has rapidly increased over the past few years now. Many readers are not only finding it convenient to purchase them, but cheaper. In most cases, e-books are easily to read on the computer, but they can also be printed off. Since more and more consumers are interested in purchasing e-books, there are more individuals who are looking to make money off them. If you are able to do this, you may find success; however, that success will not come without hard work.
If you have never created an e-book before, it is difficult to understand exactly how much hard work it entails. To be worth the buy, most e-books are at least one hundred pages long; however, some are longer. If you are interested in creating an e-book, it may take months for you to finish the book. In addition to hard work, you must also have writing experience and knowledge on the topic that you are writing about. This knowledge and experience isn’t necessarily necessary; however, it is important to the success of your e-book. It is a fact that customers do not and will not purchase poor quality work.
In addition to writing a quality e-book, you will also have to find ways to sell it. Together, the two could take a large amount of time. For many individuals, this is a major turn off; however, there are alternatives. If you are interested in selling e-books, to make a profit, you do not necessarily have to create your own. Instead you can obtain the private label resell rights to another e-book. Obtaining the resell rights to an e-book will allow you, in many cases, to assume to the work as your own, edit the content, and pocket the money from each sale of the book.
The biggest downside to obtaining the resell rights to an e-book is the amount of money that you will have to spend. Depending on who you do business with, the cost of acquiring private label resell rights may be fairly expensive. Since most freelance writers spend a large amount of time creating their e-books, as previously mentioned, they may want to appropriately be compensated. The cost of resell rights to an e-book may be considered a disadvantage to this unique business opportunity, but it can also be considered an advantage. E-book authors that charge more for their work typically have produced better content; better content is easier to sell.
Whether you make the decision to develop your own e-book or purchase the resell rights to someone else’s, you will still have to find a way to market the e-book to the general public. This, depending on what approach you take, can take time. That is why many individuals prefer purchasing the resell rights to an e-book that has already been created. This allows them to spend more time on marketing, which will in turn create sales.
If you are unsure as to whether or not you should create your own e-book or obtain the resell rights to another, you are not alone. There are a number of other individuals wondering the same thing. Private label resell rights are an amazing business opportunity for some, but not for all. All online business opportunities take time to find success. If you have the financial resources needed to obtain the resell rights to a well written e-book, you shall give this opportunity a shot. You are not guaranteed results, but you may be surprised with what you find.
If you try obtaining the resell rights to an e-book and the experience is not what you had in mind you can begin to create your own e-books or move onto another business opportunity. Unlike many other business ventures, private label resell rights allow you to get out when you want. After you have paid for the resell rights to an e-book, it is yours to do with. This means that you can stop at anytime and move on to something else, if you desire.
Innovative Ways To Use An Autoresponder
In the world of Internet marketing and online businesses, one of the most difficult tasks to accomplish is effectively managing your time with your day to day tasks. By using a bit of creativity however, you can use an autoresponder to your advantage and drastically reduce your work load.
Those of you who are looking to make a lot of money can save a lot of time and still make a lot of money through the use of an autoresponder. There are several ways that you can use an autoresponder to your advantage, resulting in big money and more time for your business so you can attend to other things or simply sit back and spend more time with your family.
An innovative way to use your autoresponder is to use it with your testimonials. If you lack the room on your site to add your testimonials to your ad copy, you can add them to your autoresponder. If you choose to add them to your responder you should always be sure to include all of them. It will look more professional, and let others know more about your products.
You can also choose to use your entire website in autoresponder format. Although this may sound silly to some, it’s actually an innovative idea that really works. Not all visitors will have the time to read your website; often times having to leave before they can really read what you have to offer. If you put your website in autoresponder format, you can email bits and pieces from your site to potential customers so they can continue to read when they have time.
Another innovative way to use your autoresponder is by including your terms and conditions. Often times, potential customers and clients simply don’t have enough time to read through your terms and conditions. The terms and conditions are very important, which is why it never hurts to include them with an email. Your terms and conditions that you email could include the exact copy from your website, or detailed information about your return policies, purchases, refunds, and anything else you think a potential customer would like to know.
There are many other ways that you can use your autoresponder. All you need to do is put a little bit of creativity and thought into it, and you’ll probably find yourself amazed with all the things you can do with autoresponders. They are very popular with Internet marketing and online businesses these days, and for good reason. If you’ve grown tired of having to manage every aspect of your online business – now is the time to invest in an autoresponder. They are user friendly and very affordable – making them something that no business should ever be without.
Thursday, May 1, 2008
Malaysian Are Now Accepted By ClickBank!
ClickBank - Internet's largest digital marketplace has accepted Malaysian sellers and affiliates.
Prior to this, Malaysians are not allowed to join ClickBank marketplace as Malaysia is not in the list of approved countries. I still remembered how myself and other Malaysian internet marketers dealt with this disadvantage -
We registered a Virtual Office in Singapore and opened a Singapore Bank account. With a Singapore address (virtual office address), we were able to register with ClickBank as a Singapore seller. Though this counteract the disadvantage that ClickBank has put up towards Malaysian, it was indeed wearisome. You have to make a trip to Singapore to open a bank account with DBS with minimum amount of S$300. On top of that, you need to arrange to have the Virtual Office operator forwards all the correspondences to your Malaysia local address in order for you to respond timely should there be any action required.
But now, we can forget about all these nuisance. ClickBank has now accepted and added Malaysian into their list of approved sellers and affiliates. I am sure this good news will definitely make many Malaysia bloggers and internet marketers happy and excited.
For those who are new to selling digital product on the internet, be it ebook, membership sites or subscriptions, ClickBank is one of the many options available for you to market your products online with payment gateway ready. The other option available for Malaysian internet marketers is 2CheckOut. But ClickBank has one plus point over 2CheckOut - ClickBank is equipped with affiliate setup. If you sell your product on ClickBank, you can utilize their affiliate system to get many resellers / marketers to promote for your product.
To start selling product on ClickBank, you need to send a request to ClickBank to review your website and your product. When your product / website is approved and accepted by ClickBank, you are required to pay a one-time setup fee of US$49.95. After which, your product will be listed in their website and get noticed by over 100,000 affiliates in the ClickBank network. You are limited to sell 5 products with one ClickBank account, however you can setup as many accounts with ClickBank as you wish, but each account costs you US$49.95
When your product / website is approved and accepted by ClickBank, you can incorporate their credit card payment processor into your website to make payment via credit cards easier for your customers.
To learn more about how you can start Selling on ClickBank, find out the information on ClickBank - Sell Products page.